Digital Marketing Executive

­­­­­­­­­­­­­­­­­­­­­­­­­­­About Us:

Join a well-established, excellent Shropshire brand - Incorporated in 1918, we have over 105 years of retailing vehicles in Shropshire, enjoying a long and well-earned reputation for quality vehicles and excellent customer service. A company with almost 300 colleagues, and with a great record of staff retention, and proven career advancement opportunities. We operate 3 franchise dealerships across Shropshire representing 3 manufacturers’ car, and van brands.

Position:

With our customers being at the heart of everything that we do, we are looking for an individual to join our existing marketing team. We are looking for a person with a strong work ethic, IT skills, have a working knowledge of all popular social media platforms, a creative flare and above all else a desire to learn and develop.

Your responsibilities will include:

• Create and upload copy and images for the group website
• Updating and maintaining the group website
• Writing and deploying email marketing campaigns
• Research new online media opportunities that may benefit the business including mobile, social media
• Keep up to date with current digital trends
• Design website banners and assist with web visuals
• Contribute to social media engagement and brand awareness campaigns
• Use web analytics software to monitor the performance of websites and make recommendations for improvement
• Management of the contact database and assist with lead generation activities
• Create model specific attention grabbers for our adverts on all digital platforms
• Creating engaging video content for social media
• Checking results of booked digital marketing campaigns
• Briefing in PPC campaigns with Ad-agencies
• Running SEO checks on the website and make recommendations for improvement

You should demonstrate the following desired skills:

• Good command in both oral and written English
• Ability to adapt and work in a fast-paced environment
• Can take initiative
• Self-taught/ knowledge in designing collaterals and creating content
• Attention to detail
• IT literate
• Have a creative flare
• Willing to learn and develop
• Proactive & engaging nature

Benefits of the Marketing Executive position:

• Employee and family discounts on New & Used cars as well as Service and Parts
• Life Assurance
• 30 Days holiday (inc. bank holidays)
• Health & Wellbeing benefits
• Professional training to develop skills
• Monday to Friday shift pattern (maybe required to attend ad hoc weekend events)
• The opportunity to work for a company now owned by an Employee Ownership Trust, ensuring a collaborative and rewarding workplace

Hours of work: Between the hours of 8.30am-5.00pm Monday to Friday

Salary: To be discussed

How to apply: Please submit your CV and covering letter to hr@furrows.co.uk

Furrows Limited is a diverse and inclusive employer and welcomes applications from people of all backgrounds.